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Product guide

Flyer printing guide

Choose size, paper weight and finish for handouts that land — from DL letterbox drops to A5 store flyers.

7 min read · Updated July 2026

Popular flyer sizes

  • A5 — the most popular handout size.
  • DL — slim format that fits letterboxes and racks.
  • A6 / A7 — compact offers, price cards, inserts.
  • A4 — menus, notices, info sheets.
  • Square — standout social-style print.

Always design at the final trim size, then add 3mm bleed.

Paper weight (gsm)

  • 130–150gsm — everyday handouts and high-volume drops.
  • 170–250gsm — premium promos that feel substantial.

Heavier isn’t always better for door-to-door — lighter stock can distribute further on the same budget. Match weight to how the flyer will be used. More in paper types & GSM.

One side or two?

Single-sided works for simple offers. Double-sided is better for menus, maps, terms, or a stronger brand story. Lead with one bold message and a clear call to action on the front.

Digital vs litho volumes

Lower quantities often run digitally for speed. Higher volumes may be more cost-effective on litho. See digital vs lithographic printing, or build a multi-piece campaign in the Marketing Planner.

Artwork tips

  • 3mm bleed; keep text 5mm inside the trim.
  • Export a print-ready PDF (Canva: PDF Print with crop marks & bleed).
  • Check spelling, phone numbers and QR codes before you upload.
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